Course Overview

SEO Overview

Timeline And ROI

Anatomy Of An SEO Campaign

SEO Tools

Keyword Research Overview

Types Of Keywords

Keyword Metrics

Keyword Research

On-Page SEO Overview

Title Tags

Meta Descriptions

URLs

Header Tags

Body Copy

Links And Anchor Text

Image File Names And Alt Text

Technical SEO Overview

HTTPS

Site Structure

Sitemaps

Freshness

Page Speed

Mobile Friendliness

Duplicate And Missing Content

Running A Site Audit

Qualifying A Backlink

Link Building Overview

How To Build Backlinks

Guest Blogging

Link Inserts

Broken Backlink Building

Outsourcing Link Building

Analytics And Tracking Overview

Key SEO Metrics

Google Analytics Overview

Google Search Console Overview

Semrush Overview

Local SEO Overview

Google Business Profile Overview

Setting Up Google Business Profile

Local Citations

Local Landing Pages

Syncing Google Business Profile w/ Bing Places

Live SEO Campaign

Finding Your First Client

Upsells

Personal Website and SEO

Strategy Sessions

Reputation and Exposure

Content Marketing

Sales Calls