Platforms
The complete step-by-step checklist to turn your Framer website into a high-ranking, AI-discoverable asset.
Framer already provides excellent performance and clean code. These steps ensure everything is fully connected.
Connect site to Google Search Console
Submit sitemap: yourdomain.com/sitemap.xml
Request indexing for homepage
Verify important pages are indexed
Install Google Analytics (watch tutorial)
Connect to Google Search Console
Compress all images (Framer Image Optimizer Skwiz)
‍Click here to learn how images are optimized in Framer
Use WebP format when possible
Avoid unnecessary heavy media
Test with PageSpeed Insights
This step defines what your Framer site should rank for.
Choose one primary keyword for each page.
Define main keyword for homepage
Define keyword for each service page
Define keyword for each blog post
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These help expand visibility.
Identify related keywords
Identify variations
Identify long-tail keywords
Choose keywords that have:
Do this for EVERY page.
Use clean readable URLs
Include keywords
Example:
Good: /framer-seo-checklist
Avoid:/page-123
One H1 per page
Use H2 for sections
Use H3 for subsections
Add alt text
Describe image clearly
Include keywords when relevant
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No SEO skills required
Critical for Google and AI search.
Add Organization schema
Add Website schema
Add Service schema
Add Article schema
Use the prompt below in Claude AI to generate Schema markup for each of your pages or sign up to use Semflow's Easy Schema Generator.
Generate appropriate Schema.org markup for my business:
Business type: [e.g., Professional Service, Local Business]
Services: [List main services]
Location: [City, State]
Service areas: [List areas served]
Pricing: [Range or starting price]
Credentials: [Certifications, awards]
Reviews: [Average rating, review count if available]
Provide JSON-LD code for:
1. Organization schema
2. LocalBusiness schema
3. Service schema
4. FAQPage schema
5. BreadcrumbList schema
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Optimize for ChatGPT, Perplexity, and AI search.
Clearly state what you do
Clearly state who you help
Create separate service pages
Create niche-specific pages
Add testimonials
Add case studies
Create a detailed about page
FAQs make your content easier for AI engines like ChatGPT and Perplexity to understand, extract, and reference.
Add an FAQ section to:
Homepage
Service pages
Key landing pages
Blog posts
Use the prompt below in Claude AI to generate optimized FAQs for each of your pages.
Generate a comprehensive FAQ section for my [page type] about [topic/service].
Business: [Your business name and description]
Target keywords: [List keywords]
Target audience: [Describe audience]
Common objections: [List any objections]
Create 10 FAQs that:
- Use natural, conversational question phrasing
- Include specific facts and numbers in answers
- Are 2-4 sentences each
- Front-load the answer in the first sentence
- Include internal linking opportunities
- Cover the question types: what, why, how, who, when, where, how much
An LLMs.txt file helps AI engines like ChatGPT, Perplexity, and Claude understand your website, its content, and how it should be used.
It acts as a guide for AI models, similar to how robots.txt guides search engines.
We recommend following this guide provided by Framer on How To Add LLMs.txt to Your Site.
Content is what allows your site to rank for more keywords, attract backlinks, and be referenced by AI engines.Your goal is to build topical authority in your niche.
Create a dedicated page for every service you offer.
One page per service
Target one primary keyword per page
Clearly explain the service
Explain who it’s for
Explain your process
Add FAQ section
Add testimonials
Add case studies
Example:
Framer Web Design
Framer SEO Optimization
Framer Landing Page Design
These rank extremely well and convert higher.
Example:
Framer Websites for SaaS
Framer Websites for Startups
Framer Websites for Agencies
Checklist:
Create pages for each niche
Customize messaging
Include niche-specific examples
If you serve specific cities:
Example:
Web Designer Idaho Falls, ID
Marketing Services Boise
Checklist:
One page per location
Include location in title and headings
Blog content expands your keyword reach and builds authority.
Checklist:
Publish consistently
Target specific keyword topics
Answer real questions
Example:
Framer SEO Checklist
Is Framer Good for SEO?
How to Optimize Framer Websites
For every page or article:
Target one primary keyword
Include keyword in title
Include keyword in H1
Include keyword naturally in content
Add internal links between related pages to help users and search engines
Add FAQ section
Add schema markup
Make content easy to read
Create an outline for the ultimate guide on [topic]:
Topic: [Your topic]
Target audience: [Who this is for]
Current longest competitor content: [Word count if known]
Develop comprehensive outline including:
1. Introduction with clear problem definition
2. Background and context
3. Step-by-step implementation
4. Common mistakes and how to avoid them
5. Advanced strategies
6. Tools and resources
7. Case studies or examples
8. FAQ section (15-20 questions)
9. Glossary of terms
10. Conclusion with next steps
This should be THE definitive resource AI cites.
Create comparison content that AI will cite:
Our product/service: [Name]
Competitors: [List 3-5]
Comparison angle: [What you're comparing]
Structure for:
1. Feature-by-feature comparison table
2. Pros and cons for each option
3. Best use cases for each
4. Pricing comparison
5. "Winner" for different scenarios
6. FAQ: "[Product A] vs [Product B]"
7. Unbiased evaluation criteria
8. When to choose us vs. competitors
Be honest and thorough - AI rewards balanced content.
Create an AI-optimized listicle:
Topic: [e.g., "Best [tools/services/practices] for [outcome]"]
Number of items: [Number]
Structure each item with:
1. Clear heading with item name
2. Brief description (2-3 sentences)
3. Key features or benefits (bullets)
4. Specific use case or scenario
5. Pricing information
6. Rating or ranking criteria
7. Link to more information
Include summary section comparing all items in a table.
Authority is what tells Google and AI engines that your Framer site is credible, trustworthy, and worth ranking. Even with perfect on-page SEO, sites without authority struggle to compete.
Framer makes it easy to create high-quality pages; this section ensures those pages are recognized and trusted.
Backlinks and external mentions are still some of the strongest ranking and GEO authority factors. Focus on quality, relevance, and real visibility — not just quantity.
Checklist:
Get featured on relevant blogs or industry websites
Contribute guest posts or guides to authoritative sites
Collaborate with partners or clients for mentions
Share valuable resources (guides, templates, case studies) that others naturally link to
Earn mentions on news sites, niche publications, and community platforms like Reddit
Optional: Order backlinks from trusted providers (quality over quantity)y which pages attract the most links
đź’ˇ Tip: Mentions without links and active discussions in communities still help your authority and GEO signals.
Citations validate your website and business across the web, helping Google and AI engines trust your site.
Checklist:
Google Business Profile (if applicable)
LinkedIn Company Page
Product Hunt or other platforms relevant to your niche
Industry-specific directories
Local directories if serving specific locations
You can order citations from trusted providers.
đź’ˇ Tip: Ensure business name, address, and website are consistent across all citations.
Social presence and brand mentions strengthen credibility and online recognition.
Checklist:
Link your website in all social profiles
Share blog posts, guides, or resources regularly
Engage with industry communities or forums
Get mentioned in podcasts, videos, or articles
💡 Tip: Even mentions without links (“brand mentions”) help AI engines recognize your authority.
SEO and GEO are not one-time tasks. Ongoing optimization ensures your Framer site continues to improve in rankings, visibility, and AI discovery over time.
Framer makes updates fast and easy, allowing you to continuously refine and expand your site.
Regularly review your performance data.
Checklist:
Monitor keyword rankings using the Semflow Rank Tracker
Track organic traffic growth with Google Search Console
Review top-performing pages
Identify pages losing traffic
Identify new keyword opportunities
Audits help you catch issues and identify new optimization opportunities.
Use Semflow’s Auto-Audit feature to:
Automatically scan your Framer site
Detect SEO errors and warnings
Identify missing meta tags
Find schema opportunities
Improve your overall SEO score
This ensures your site stays fully optimized as you add or update content.
Recommended frequency:
Monthly minimum
Bi-weekly for active sites
Improving existing pages is one of the fastest ways to increase rankings.
Checklist:
Update titles and meta descriptions
Add more content depth
Add FAQ sections
Improve keyword targeting
Add internal links
Add or improve schema
We recommend using these prompts to analyze existing pages and uncover content improvement opportunities.
Use Semflow to continuously improve your optimization level.
Checklist:
Monitor your optimization score in Semflow Framer Plugin
Fix newly identified issues
Implement recommended improvements
